Tuesday, February 22, 2011

[kuh-myoo-ni-tee]

On the Roger Williams University campus, I consider myself part of many groups.  However, my favorite group that I participate in is the Inter-Class Council (ICC).  The members of ICC represent the interests of individual classes and voice class concerns to the University Student Senate and Administration.  ICC also plans effective programing appealing to each class that fosters class unity and school spirit.


Our logo for this student run organization showcases school spirit by using our school colors, blue and gold.  Any time that ICC uses advertisements, the logo is incorporated into the design of the flyer/poster/banner to brand its event to make sure everyone knows that the event is by ICC and not another organization.  This logo sets us apart from other six student organizations on campus with its unique design.  This logo is the only one that uses blue and gold, so that makes us stand out more as the "spirit org." 


The ICC logo helps to resolve the tension between individuality and community.  I feel part of the group as a whole, but I also play an important individual role as the Public Relations Chair on the Executive Board.  My individual skills are needed in order for the org's success, but there is a great feeling of family and closeness with each member of the organization.


Alternatively, there is a group that I would love to be a part of once I have my life sorted out and I am looking to buy and decorate my own house: Martha Stewart Living.  I know, I know, I'm such a nerd.  But I love the simplicity of her interior designs and cute arts & crafts tips.  When I am older, I would love to be living in the preppy, perfectionist-mom, suburban lifestyle that you can find flipping through the pages of Martha Stewart Living magazine. 


Both of these logos have characteristics that make their brands community worthy.

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